Singapore-based loyalty marketing solution company opens Hong Kong office (with photos)
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Eber offers a full range of loyalty and customer engagement solutions for clients in diverse sectors including retail, hospitality, e-commerce, beauty, fitness and wellness, food and beverage, among others. Its platform is adaptable to specific needs, allowing clients to devise their own loyalty programmes to draw target customers, according to the Founder and Chief Executive Officer, Mr Edward Au.
Mr Au said that his company sees a growing demand in Hong Kong for businesses to build customer relationships via loyalty programmes. In order to seize the opportunities and provide better and localised services to clients in Hong Kong, the company decided to set up a local office.
He said, "We have observed a significant uptick in market sentiment and customer demand in the Hong Kong market. Businesses are actively looking for ways to rebuild and strengthen customer relationships. This presents a substantial growth opportunity for Eber in Hong Kong. The city's strategic location in the heart of Asia, its proximity to Mainland China, and its vibrant economy make it an ideal hub for expanding our customer base and regional operations."
He added, "Our Hong Kong office serves both local and regional customers. It functions as a sales and customer support hub for our clients in Hong Kong while also supporting businesses across Asia. We have plans to expand our Hong Kong team across various functions including account management, customer and technical support. Through the establishment of the Hong Kong office, we look forward to building partnership with more technology integrators, marketing agencies and industry associations in North Asia."
The Acting Director-General of Investment Promotion of Invest Hong Kong (InvestHK), Dr Jimmy Chiang, welcomed the opening of Eber's Hong Kong office. He said, "It is encouraging to hear that Eber found its first customers in Hong Kong during the pandemic. The fact that they are opening a Hong Kong office is testament to our city's long-running business attraction that has remained as strong as ever. I believe that this vibrant business ecosystem of Hong Kong offers diverse clientele for Eber to thrive further. We wish the company every success in Hong Kong and beyond."
About Eber
Founded in 2016 and headquartered in Singapore, Eber is a leader in loyalty and customer engagement solutions with an additional presence in Malaysia, Vietnam and Hong Kong. Its cloud-based loyalty marketing platform empowers over 500 brands in more than 20 countries to create, manage, and optimise customer loyalty programs across multiple channels including online, in-store and mobile platforms, enhancing customer retention and driving revenue growth. For more information, please visit eber.co or eber.co/partnership/hongkong.
About InvestHK
InvestHK is the department of the Hong Kong Special Administrative Region Government responsible for attracting foreign direct investment and supporting overseas and Mainland businesses to set up or expand in Hong Kong. It provides free advice and customised services for overseas and Mainland companies. For more information, please visit www.investhk.gov.hk.
For photos, please visit www.flickr.com/photos/investhk/albums/72177720311489315.
Ends/Thursday, September 28, 2023
Issued at HKT 11:00
Issued at HKT 11:00
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