The Hong Kong Economic and Trade Office, Berlin (HKETO Berlin) participated in the 19th spring meeting of producers, retailers and restaurateurs of Polish fast-moving consumer goods (FMCG) and hotel, restaurant, café (HoReCa) industries and Hermes award ceremony organised by Poradnik Handlowca in Poznan, Poland, on  May 11 (Poznan time). The Director of the HKETO Berlin, Ms Betty Ho, gave a presentation on the opportunities in Hong Kong for Polish FMCG and HoReCa businesses. More the 200 guests from the industries all over Poland attended.

      Ms Ho said, "Whilst Poland is located in the center of Europe, Hong Kong is located in the heart of Asia. With our long-standing and unique role as the 'super-connector' between the vast Mainland market and the rest of the world, Hong Kong makes an ideal gateway for Polish companies to tap on the numerous new business opportunities, especially under the Belt and Road Initiative, for breaking into the greater China or even Asian markets." She also highlighted Hong Kong's fundamental strengths, including the rule of law and simple tax regime that contributed to the favourable business environment in Hong Kong.  She invited Polish companies to explore the opportunities by joining various international trade fairs in Hong Kong.

      In 2016, bilateral trade between Poland and Hong Kong was around 1.5 billion euros, representing a remarkable growth of 10 per cent  compared to that in 2015. Main exports from Poland to Hong Kong were meat and meat products, which accounted for over 50 per cent of the total export. Since 2013, Poland companies have participated in the Hong Kong Food Expo and successfully brought Polish brand names to the Hong Kong and Mainland catering scenes.

     Poradnik Handlowca is the leading FMCG magazine in Poland with wide reach to producers, wholesalers and retailers in the trade  from traditional to international. It offers analyses, professional advice, market reviews, new products section, campaigns section, as well as legal advice to the FMCG businesses in Poland. Its branch magazine, Poradnik Restauratora, is widely known amongst the managers and owners of HoReCa businesses in Poland. For details, please visit www.poradnikhandlowca.com.pl.

About HKETO Berlin

     The HKETO Berlin is the official Hong Kong Special Administrative Region Government representative in commercial relations and other economic and trade matters in Germany, Austria, Czech Republic, Hungary, Poland, Slovakia, Slovenia and Switzerland.

Ends/Monday, May 15, 2017
Issued at HKT 15:32

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