Taiwanese canvas bag brand establishes foothold in Hong Kong (with photo)
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     Taiwanese handmade canvas bag store Guangfuhao Limited announced today (October 2) that it has opened its first Hong Kong store, leveraging the city's international business environment to promote its brand globally.

     Guangfuhao Limited is a canvas bag manufacturer established over 20 years ago and which created its eponymous label in 2009. The mission of the company extends beyond the aspiration to nurture Taiwanese traditional industries and promote craftsmanship, as the company also cultivates the next generation to join the industry. The founder of Guangfuhao Limited, Ms Po Lee, expressed that the store will launch a series of canvas bags designed to cater to the lifestyle needs and work purposes of the Hong Kong consumer.

     She said, "Hong Kong is an open and international city, with multi-lingual citizens with a global vision. Many international brands have already built their presence in the city which led us to open our first store in Hong Kong, which is a very important springboard to go global."

     She added, "We have reached saturation in the Taiwanese market. To expand our business, we need to enter into the global markets. Hong Kong offers a perfect foothold for us to showcase our products and promote our brand."

     Associate Director-General of Investment Promotion Dr Jimmy Chiang said, "Hong Kong has a very dynamic retail industry with a variety of international brands as well as boutique stores using the city to expand their business. The large number visitors from around the world on business and leisure provides unlimited business opportunities and serves as a leverage for global branding. The city is the best window for overseas retailers to expand their global business."

About Guangfuhao

     Guangfuhao is a canvas bag store with its own factory in Taiwan, using pure cotton materials to produce its bags. In terms of components, from zipper to buckle, from strap to thread, all parts are made in Taiwan. The assembly process, from paper pattern making to sewing and moulding, is also handcrafted. For more information, please visit www.gfh1995.com.

About Invest Hong Kong

     Invest Hong Kong (InvestHK) is the department of the Hong Kong Special Administrative Region Government established in July 2000 to attract foreign direct investment and support overseas and Mainland businesses to set up or expand in Hong Kong. It provides free advice and customised services to help businesses succeed in Hong Kong's vibrant economy. As at June 2015, InvestHK had assisted over 3,700 companies which have created more than 40,200 new jobs in the first year of operation or expansion and over $99 billion of investment. For more information, please visit www.investhk.gov.hk.

     For the event photo, please visit www.flickr.com/photos/investhk/albums/72157659331269862.

Ends/Friday, October 2, 2015
Issued at HKT 18:25

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