Tours showcase HK brands

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     As announced by the Government, the Working Group on Developing Tourist Hotspots is implementing several projects, including Hong Kong Industrial Brand Tourism. In support of the project, a local bakery group set up an experience centre for tourists and welcomed its first tour group in early December.

     Representatives from the Travel Industry Council and the bakery group told news.gov.hk about the potential and benefits of the project, while tourists shared their experience of joining an Industrial Brand Tourism tour.

     The story is available at www.news.gov.hk/eng/feature from today (December 28) in text and video format.

Ends/Sunday, December 28, 2025
Issued at HKT 10:00

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