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The traditional taste of New York pizzas ¡ª freshly baked with imported New York ingredients - arrived in Hong Kong today (March 2) with the opening of the first Famous Famiglia restaurant at the SkyPlaza, the new passenger facilities of Hong Kong International Airport.
The award-wining pizza chain, and "The Official Pizza of The New York Yankees" baseball team, is bringing its distinctive flair and flavours to Hong Kong as part of its strategy to move into high growth markets, explained Mr Giorgio Kolaj, the company's Executive Vice President of Corporate Business Development, and the youngest of the four brothers who originally opened the first Famous Famiglia restaurant together in 1986. "Furthermore, we are proud of the relationship with our franchisee partner, Select Service Partner, and we are committed to supporting their success at Hong Kong International Airport."
"Like New York, Hong Kong is a vibrant, bustling metropolis full of people who work hard and expect the highest quality of food and service when they want to relax," said Mr Kolaj. "This first restaurant is just the start of what we hope will be a long term relationship with Hong Kong community. We look forward to doing business here and meeting and talking to our customers," he added.
Invest Hong Kong's Associate Director-General of Investment Promotion, Mr Mark Michelson, welcomed the opening. "Famous Famiglia is a true institution in New York. It is a great example of a family business that through perseverance, commitment to quality and a lifelong love of creating the best pizzas has grown into a global company. We are delighted that, in this first major expansion into Asia, they've chosen Hong Kong."
Since opening its first restaurant in New York's Upper Westside of Manhattan the brothers have expanded across the United States and Mexico. For more information, please visit www.famousfamiglia.com.
Invest Hong Kong is the Hong Kong Special Administrative Region Government department charged with encouraging and facilitating inward investment into the city by providing the support needed to establish or expand a business presence here. For more information, please visit the website at www.investhk.gov.hk.
Ends/Friday, March 2, 2007
Issued at HKT 17:39
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